Membership Site Should Utilize Content Drip Feeding

Drip feeding content has long been a staple of popular membership sites, especially when continuity membership programs became the norm. Currently there has been a decline in the use of drip feeding as a greater emphasis is placed on social features, live streaming, and webinars. While these activities will continue to become popular, and possibly even essential, components to building a successful membership site that doesn’t mean you should completely ignore the value of drip feeding content.

1. Increased Customer Retention

One of the best reasons to drip feed content is it improves customer retention. It doesn’t matter what type of membership site you are running, there is an opportunity to drip feed content as part of your overall strategy. Even if your site is primarily composed of live webinars you can repackage all of the content in those webinars and drip feed it to newer members who have missed previous webinars. You can even drip feed old webinars without altering them. This ensures you members always feel like they are getting access to new content.

2. Less Content Needed Before Launch
Another benefit of drip feeding content is your initial launch phase can be shortened. If you want to launch a fully developed membership site without drip feeding content, then all of the content needs to be created and uploaded beforehand. If you are drip feeding content, you can create enough content for only a month or two and still have a successful launch. Plus, if you suddenly have a lot of content, you can drip feed it over time to your members rather than bombarding them with it all at once. Continue reading “5 Reason Every Membership Site Should Utilize Content Drip Feeding” »

The Magic Members plugin is constantly introducing new features. One of the latest additions is the new Member List feature. It can be used for a variety of different purposes to enhance a membership site and increase user interactivity. Here is a quick overview of this new feature and how it can be used.

What is the New Member List Feature?

The new Member List feature is an easy way to create a member directory. It is an additional functionality that works with the Public User Profile feature. Website owners can now give members direct access to a full member’s directory. This is a great way to give members the ability to communicate with other members without needing to maintain a full-fledged forum.

How Does the New Member List Feature Work?

To make integration easy, website owners can manage everything through short codes. Here is a quick example of how the short codes can be used.

[user_list use_field=image, first_name, last_name, email, zip use_filter=email, zip, first_name sort_by=id, username, email, reg_date, zip, last_name sort_type=desc, asc page_limit=10]

By giving the website owner a variety of built-in shortcode parameters, the Member List feature is extremely flexible and customizable. The key areas to focus on when using the shortcode is the use_field, use_filter, sort_by, sort_type, and page_limit. These commands are what make the Member List feature so flexible. It gives you completely control over the members included in the list, how they are sorted, how they are filtered, and even the amount of results displayed on a page. Continue reading “A Closer Look at the New Member List Feature” »

In the Internet marketing sphere, a lot of emphasis has recently been placed on social media and inbound marketing. While all of these methods are effective, the easiest way to leverage their benefits is by attracting active affiliates. Affiliates give you an instant way to spread your brand through social media and inbound marketing efforts without directly investing in the marketing process. Using a powerful plugin like Magic Affiliate gives you a variety of different ways to multiply your sales with little effort.

1. Consistently Communicate with Affiliates

The easiest way to get more sales from your affiliates is by simply communicating with them. Most affiliates have a short attention span. They are always looking for bigger and better products to promote to their followers. By communicating with them on a regular basis, you remain at the forefront of their minds which increases the likelihood they will continue to promote your membership site or product. Along with e-mailing them, Magic Affiliate gives you the opportunity to communicate with them directly through their own personalized affiliate dashboard. Not only does this improve communication, but it continually brings them back to your affiliate program.

2. Nothing Drives Sales Like a Contest

It is extremely common for contests to be held for affiliates when a membership site or product launches, but most of these contests are a one-time thing. By using a flexible plugin like Magic Affiliate you can hold contests on a regular basis. This gives your affiliates another reason to continue promoting your products instead of your competitions. It also motivates them to make your product one of their primary promotions rather than framing it as a complementary product. Continue reading “4 Ways to Multiply Your Sales with Magic Affiliate” »

1ShoppingCart Integration Takes Seconds With Magic Members

1ShoppingCart integration can be difficult with some WordPress membership plugins, but Magic Members allows you get it done within a matter of seconds. Once you are in the payment gateway manager, all you have to do is enter your account information and activate it. This will not only allow you to use 1ShoppingCart to accept payments, but you can also add multiple payment gateways for your members to choose from.

1ShoppingCart has been around since 1999 and was created so that you can manage every aspect of your eCommerce business from a central location. This will not only help you improve your time efficiency, but also save money. All of their best-in class servers have a 99.9% uptime guarantee, which means that you never have to worry about your members payments not getting processed quickly and correctly. Plus, they are one of the few online credit card processors who hold 3rd party security audits on a yearly basis. This means that you can rest easy knowing the your information and
your members information is safe and sound. Continue reading “Magic Members 1ShoppingCart Integration” »

Magic Members gives you the ability to create teaser content that is publicly viewable.  The ultimate goal of this is to get them interested in the content within your membership site.  This alone can be a very effective way to increase interest in your site, pre-sell potential members, and boost conversions.  While text alone can be great, combining the download manager with the partial content display can be devastatingly effective.  Here is a quick look at a few different ways that you can combine these two concepts to achieve maximum results.

1. Just Out of Reach

The first strategy is to place the download just below the content that is publicly viewable.  All you need to do is use the partial content display so that every can see your entire post, except the actual download.  This can be incredibly effective, especially if you are using the pay per post model.  That way, you can do all of the pre-selling in the actual content and then have people pay for the download.  This is also effective at recruiting traditional members as well, especially if your membership site is primarily geared around downloads. Continue reading “Combining the Download Manager and Partial Content Display For Maximum Effectiveness” »

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