Surprising Statistics About WordPress Membership Sites
WordPress has become one of the most popular CMS platforms for websites over the past decade. Once considered solely a blogging platform, the WordPress framework has developed into a versatile platform capable of supporting all types of websites. Over the past several years, it has become increasingly popular for membership websites.
5 WordPress Statistics That Might Surprise You Infographic
WordPress Powers Nearly 1/3 of All Websites
The WordPress platform is easily the most popular content management system. Nearly 30% of all websites use WordPress and 60% of all websites with the content management system use WordPress. Unlike other platforms the percentage change in usage is constantly increasing. The continually increasing market share of WordPress ensures it will be a stable platform in the future as it continually refines itself through regular updates and improvements.
WordPress Websites Receive Nearly 45 Million Comments Per Month
WordPress websites generate nearly 45 million comments per month from readers and potential customers. This number excludes any spam comments caught by Akismet. Consumers engage with brands and rely on brand authority online more than ever. Using the WordPress platform and enabling comments is an easy way to find out exactly what your potential customers are thinking and how they react to your content.
Why You Should Offer Multiple Pricing Tiers for your Membership Site
There is a reason most membership sites you see today offer multiple pricing tiers. The simple reason is because it works. Offering multiple pricing tiers for your membership site provides your members, prospective buyers, and you greater flexibility and better results. While there are numerous benefits to using multiple pricing tiers there are for advantages that stand out.
Easy Way to Leverage Content
The first reason to offer multiple pricing tiers for your WordPress membership site is it allows you to leverage content and monetize it in multiple ways. While there are sound reasons to offer individual products separately, you only generate income on individual sales. With a membership site, you can combine products and services to create multiple tiers. This allows you to reuse products and services across the board and generate income from them without constantly creating new products and services.
Many businesses have problems effectively integrating Instagram into their digital marketing strategy. Using Instagram isn’t necessarily difficult but it does take time and effort to understand and implement effectively. Fortunately, the seven simple tips for using Instagram for your business will make getting started easy and help develop a general understanding of what Instagram has to offer.
Take Time to Get Comfortable with Instagram Before Developing Your Business Strategy One step most people overlook is getting comfortable with the Instagram interface. They are so focused on integrating Instagram that they learn on the fly. While it is unnecessary to know everything about Instagram before getting started, it is essential to know the basics and set up an effective profile. Plus, getting comfortable with Instagram makes it easier to dream up new ways to leverage it for your business.
Create a Successful Landing Page for Your Membership Site
Creating a successful landing page for your membership site is not difficult but it also is not easy. Every month new tools are introduced to maximize conversions, improve landing page design, and drive traffic. For many this makes the prospect of creating a successful landing page for a membership site is truly daunting. Fortunately, anyone can create a successful landing page for their membership site if they follow four basic guidelines. Keep in mind that while the guidelines are widely applicable how they are used for specific landing pages will vary.
A Landing Page is Not a Sales Page
The first guideline is to understand that a landing page is not a sales page. This is critical to be cognizant of because a landing page has a fundamentally different purpose than a sales page. While many people do add some sales page elements to their landing page, the primary focus is still collecting information from potential customers. While generating a sale is great it is easier in the long run to build a warm list of leads which will not only generate sales for the product being promoted on the membership site being promoted on the landing page but also other products in the future.